A few days ago, the wonderful Congnitive Daily blog (part of Science Blogs Amalgamated Industries), discussed a recent study published in Psychological Science examining the purchasing behavior of children confronted with a cheap healthy food, expensive junk food, and a budget.
Two conclusions stood out for me in the study. First, it underscored the importance of the National School Lunch Program which subsidizes healthier foods for children most at risk for hunger and malnutrition. Second, it underscores the value of a budget in helping children make price sensitive decisions.
Back when I was a kid (1994), two PB&J sandwiches, fries, carrots, a piece of fruit, and chocolate milk was only $2.00.
